Brands Are Relying on ‘Influencer’ Marketing More Than Ever – Fortune


Fortune

Brands Are Relying on ‘Influencer’ Marketing More Than Ever
Fortune
Influencer marketing capitalizes on social media’s reach, by paying Internet celebrities of varied levels of fame—including pets—to tout products in their social media accounts to their followers. It’s gaining popularity among brands who would rather
The Importance and Impact of Influencer Marketing in 2017Influencive
Sorry isn’t enough: why agencies need to work with influencers and not against themThe Drum

all 5 news articles »


Fortune

Brands Are Relying on 'Influencer' Marketing More Than Ever
Fortune
Influencer marketing capitalizes on social media's reach, by paying Internet celebrities of varied levels of fame—including pets—to tout products in their social media accounts to their followers. It's gaining popularity among brands who would rather ...
The Importance and Impact of Influencer Marketing in 2017Influencive
Sorry isn't enough: why agencies need to work with influencers and not against themThe Drum

all 5 news articles »