Move over mad men: social media influencers are the new kids on the block – TNW

Move over mad men: social media influencers are the new kids on the blockTNWBranding works, but things are starting to shift. People no longer want to hear from marketing campaigns and paid celebrities. People want to hear from regular people just like…


Move over mad men: social media influencers are the new kids on the block
TNW
Branding works, but things are starting to shift. People no longer want to hear from marketing campaigns and paid celebrities. People want to hear from regular people just like them, and this has given rise to the era of the social media influencer.

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