Social media “influencers” add a new twist to advertising – CBS News


CBS News

Social media “influencers” add a new twist to advertising
CBS News
It’s simply a modern form of advertising called “influencer marketing,” which allows for so-called influencers — users who have a large following on social media platforms like Facebook (FB), Instagram, YouTube (GOOG), Twitter (TWTR) and Snapchat

and more »


CBS News

Social media "influencers" add a new twist to advertising
CBS News
It's simply a modern form of advertising called "influencer marketing," which allows for so-called influencers -- users who have a large following on social media platforms like Facebook (FB), Instagram, YouTube (GOOG), Twitter (TWTR) and Snapchat ...

and more »